Creating a YouTube channel is super easy! In fact, many people around the world have done this but the real hurdle comes in conjuring up success from the channel. If you are a serious vlogger then you can attest to this. No wonder you get many YouTube vloggers asking “How do I Promote My YouTube Channel?” Well, don’t just hit the publish button and expect miracles to happen. You need to work on promoting your YouTube channel to the world and what better way to do so than via popular social networks? In this regards, today we are going to teach you how you are going to use twitter to promote growth of YouTube channel. Relax, follow along and take some notes….
Step 1: Look For Similar Channels on YouTube
The first step here is to find the most popular YouTube channels in your niche. Say for instance you are running a gaming channel. So, here you would be targeting subscribers who are into gaming meaning you will do a search on YouTube with something like “games 2017”. Of course, you can get creative with your search to get better results.
You can then create a list of about 20 relevant channels from the results and proceed to the next step.
Step 2: Find Your Competitors’ Profiles On Twitter
The next step is to find the profile of your competitors on Twitter. You can do so by doing a Google search of “your competitor’s name + Twitter”.
Now you can narrow the list down to around 10 with priority given to handles with more followers and engagement. The catch here is to give more priority to users with more active engagement as opposed to vloggers with many followers with little engagement.
Step 3: Seize Relevant Conversations On Twitter
Now you have a list of powerful influencers in your niche, it’s time to tap into the conversations of these accounts. You can do a search of these conversations by feeding in the handles into the Twitter Advanced Search tool.
Now follow those users who are engaging with the particular accounts as these users are more likely to be interested in your YouTube channel. You can keep doing this a few days per week and you are bound to build a very good following with users who are interested in your niche rather than just having a following from random interests.
Step 4: Engage Your Followers with Video Content
Last but not the least, you would want to engage your followers on Twitter with great content. By content, we are not just talking about routing video content from your YouTube channel to your Twitter account but we are referring to crafting other tailored content such as images, quotes etc. Just make sure you also have conversations with followers to keep them coming for more!
Any good strategy will never work if not implemented with a bit of work into it. Laziness is actually one of the top reasons why most YouTube channels fail but perhaps the key lesson learned is that twitter is one of best answers to your “how to promote my YouTube channel” dilemma. The beauty is that it is a free way to reach out thousands of potential consumers out there. Try it and see how this works on your YouTube channel.